Hello!

I’m Traci Andreassen, an Art Director and Graphic Designer with over five years of agency experience creating digital and print campaigns across social and e-commerce platforms. I specialize in building scalable templates, localizing creative for global audiences, and producing both motion and static assets, while also leading asset production from concept through execution. I love working in fast-paced environments and collaborating with teams to create thoughtful, effective design.When I’m not
designing, I’m probably mountain biking, playing animal crossing, or on the hunt for great coffee and boba.

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Contact me:

tandrea.design@gmail.com

Previous Experience:
 

Omnicom Productions (Previously Designory Inc)    April 2023 - October 2025

Art Director

 

· Directly partnered with client’s marketing and design teams to align creative with campaign goals, and performance metrics

· Oversaw the creation of master files and assets for different languages and specific dialects

· Supervised and trained the design team through high-stakes, fast-paced campaigns such as Prime Day

· Improved campaign performance by iterating on high-performing creative using A/B testing and performance insights

· Created and produced digital advertising assets optimized for performance across web and e-commerce platforms

 

Designory Inc    April 2022 - April 2023

Junior Art Director

 

· Collaborated with Amazon Business team to create motion and static digital assets for seasonal and evergreen campaigns

· Ensured brand consistency across campaigns while applying/adapting established creative systems to support new initiatives

· Led team through template creation and implementation using new creative resources

· Adapted previously used creative resources for new and innovative designs

 

Designory Inc    March 2020 - April 2022

Freelance/Junior Production Artist

 

· Created digital and print assets, based on client creative resources, and brand guidelines

· Designed for Amazon Prime, Amazon Music, and Amazon Fresh

· Adapted campaigns for international markets while maintaining brand consistency across languages and cultural contexts

· Collaborated with Art Director on new designs and layouts for both DOOH and OOH

 

Builder.Media    December 2018 - December 2019

Graphic Designer/Art Director

 

· Created new and unique designs for features, columns, covers and advertisements 

· Worked with three different brand identities for separate publications

· Optimized magazine files for print and online publication